Thursday, December 08, 2005

Setting Abby straight

Jon Udell does a great job of setting Abby straight about blogs and employers. While acknowledging the potential pitfalls, he clearly tells the benefits:
Here's something to consider, though. A blog can be used to narrate the key events and accomplishments in your professional life, to establish your reputation as an authority on subjects in your areas of expertise, and to educate the world about your company's products and services.

It's true that many bloggers haven't yet learned to use the medium to communicate in focused, responsible, and professional ways. But those who can are more interesting, not less so, to employers who value these skills.


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